Your customer said yes. Now you create the contract, email it over, and wait for a signature—right?
That could be a huge missed opportunity.
In this episode of The FAB LAB Podcast, Aaron explains why the contract should be presented, not just sent, and how the contract meeting can become another valuable part of your sales process.
We cover three opportunities:
- Reduce unmet expectations by thoroughly reviewing the written scope of work.
- Get face-to-face again, either in person or over Zoom, to maintain focused communication and clarify questions.
- Add value—and dollars by reviewing upgrades and options that can improve the customer’s finished project and your bottom line.
FAB LAB Fall Workshop — Creating a Killer Sales Presentation
If your sales process depends too much on personality, instinct, or winging it, the Fall Workshop is designed to help you build a repeatable sales presentation and process that builds trust, demonstrates competency, differentiates your company, and gives customers reasons to choose you beyond price.
Registration is open now! October 8 | 6 PM Eastern / 3 PM Pacific | $99
Keep Grinding!
Aaron Crowley
